One dashboard.
Your sales & marketing
Finally connected
The only Power BI solution combining D365 Customer Insights, D365 Sales and Google Analytics into one unified marketing dashboard. Pre-built. Ready in 1 to 3 weeks, not months.
MARKETING ANALYTICS - POWER BI SOLUTION
80+
KPIs across
8 categories
7
Dashboard
pages
3
Data sources
unified
1-3wk
Time
to go live
Pre-built
No custom
dev required
Executive home page
Executive view of marketing, leads, pipeline, and ROI in Dynamics 365.
Campaign Effectiveness
Track campaign engagement, conversions, and marketing performance.
Monitor MQL to SQL conversion rates and sales follow-up performance.
MQL to SQL dashboard
Lead Insights
Analyse lead sources, engagement, and lead conversion trends.
Revenue & ROI
Measure marketing-attributed revenue, pipeline, and campaign ROI.
Track website traffic, user engagement, and digital interactions.
Web Analytics
Ready to see it on your data?
Book a 30-minute demo with your Success Manager. We'll show you the dashboard live on a Dynamics 365 environment and walk through what's possible for your marketing team.
$3,000
one-off licence + $3,500 implementation
Standard
40+ KPIs via Dataverse connector
No custom fields or flow required
41 Web Analytics KPIs via Google Analytics
Live in 1-2 weeks
Custom
$8,000
one-off licence + $8,000 implementation
Everything in Standard
MQL to SQL to Won - 50+ additional KPIs
One-time Dynamics 365 Sales configuration
Live in 2-4 weeks
Pricing
Flexible pricing for Dynamics 365 marketing analytics dashboards, from out-of-the-box reporting to full MQL-to-SQL-to-Revenue funnel tracking.
One-off perpetual licence. Fixed implementation fee. No ongoing subscription, no hidden costs.
Ready to see it on your data?
Book a 30-minute demo with your Success Manager. We'll show you the dashboard live on a Dynamics 365 environment and walk through what's possible for your marketing team.
Live Marketing Analytics Demo
Explore a live Dynamics 365 marketing analytics dashboard with real-time campaign, lead, MQL to SQL, and ROI insights.
10 Marketing KPIs D365 Teams Are Missing
Most Dynamics 365 marketing dashboards report on activity. Not outcomes. Here are the 10 KPIs that actually matter — and exactly how to build them in Power BI.
10
85+
KPIs in full product
KPIs Covered
Data Sources
Connect marketing, sales, and web analytics data sources into a unified customer and revenue intelligence platform.
Dynamics 365
Sales
Connect your leads, opportunities, quotes and closed revenue back to the marketing activities that generated them.
Dynamics 365
Customer Insights
Track every campaign, journey, form submission and audience segment from first touch to lead conversion.
Understand web traffic, visitor location, session behaviour and page performance across your marketing properties.
Google
Analytics
Ready to see it on your data?
Book a 30-minute demo with your Success Manager. We'll show you the dashboard live on a Dynamics 365 environment and walk through what's possible for your marketing team.
What our clients say
Marketing teams running Dynamics 365 who finally connected their campaigns, leads and revenue in one place.
Michael, Marketing Director, Healthcare, NY
We were running three separate tools, D365 Customer Insights for campaigns, D365 Sales for pipeline and Google Analytics for web, and every Monday someone was copying numbers between tabs trying to build a picture. Now it's one dashboard, one version of the truth. The first time our CMO saw campaign performance, lead generation and web traffic in a single view she asked why we hadn't done this sooner.
Sarah, Head of Marketing Operations, SaaS, London
★★★★★
James, VP of Marketing, Professional Services, Sydney
Jessica, Digital Marketing Manager, Sport, Melbourne
Before this, every marketing review turned into the same argument; sales said our leads were bad, marketing said sales wasn't following up. The MQL to SQL page settled it. We discovered one of our top campaigns had a 41% rejection rate and had no idea. We paused it, redirected the budget, and our SQL acceptance rate went from 54% to 71% in two months. Live in four weeks, no drama.
★★★★★
★★★★★
D365 Customer Insights has built-in analytics, but they only answer basic questions, sends, opens, journey status. The moment we asked anything about pipeline impact, lead quality or campaign ROI we hit a wall. We were spending money on campaigns with no idea what was actually working. Agile Marketing Analytics connected the dots between our marketing activity and real revenue outcomes. For the first time we could justify our budget with actual numbers.
★★★★★
We knew our CI-J journeys were generating form submissions but we had no way to track what happened to those leads after they hit D365 Sales. They just disappeared into the pipeline and we never heard about them again. Now we can see exactly which journeys are producing leads that sales actually works, and which ones are generating volume with no downstream value. It changed how we plan our campaign calendar entirely.
Ready to see it on your data?
Book a 30-minute demo with your Success Manager. We'll show you the dashboard live on a Dynamics 365 environment and walk through what's possible for your marketing team.
Frequently asked questions
Q: What Microsoft licences do I need to use Agile Marketing Analytics?
A: You need an active Microsoft Power BI Pro or Premium Per User licence, Microsoft Dynamics 365 Customer Insights — Journeys and, for the Custom tier, Microsoft Dynamics 365 Sales. Google Analytics 4 is required for the Web Analytics pages. Agile Marketing Analytics connects to your existing environment — no additional Microsoft licences are required beyond what you already use.
Q: How long does it take to implement the Power BI marketing dashboard?
A: The Standard tier is typically live within 1 to 2 weeks. The Custom tier, which includes the one-time Dynamics 365 Sales configuration to enable MQL to SQL tracking, takes 2 to 4 weeks. Implementation follows a structured process: discovery, environment setup, deployment, testing and training — all delivered by our Microsoft-certified team.
Q: What is the difference between the Standard and Custom tier?
A: The Standard tier connects to your out-of-the-box Dynamics 365 Customer Insights — Journeys and Google Analytics 4 data with no custom configuration required. It includes 85 KPIs across campaign effectiveness, lead generation, web analytics and revenue attribution. The Custom tier adds the MQL to SQL dashboard — the only page that tracks lead qualification velocity, rejection rates by campaign and sales follow-up time by rep — requiring a one-time setup of your D365 Sales environment. If you want to see exactly where leads are dropping between marketing and sales, you need Custom.
Q: Is this a subscription or a one-off purchase?
A: Agile Marketing Analytics is a one-off perpetual licence. You pay once for the software and once for implementation — then the dashboard is yours with no ongoing subscription fees. Optional post-go-live support is available per hour with no minimum commitment, no retainer and no lock-in contract.
Q: Is Agile Marketing Analytics available on Microsoft AppSource or Microsoft Marketplace?
A: Yes. Agile Marketing Analytics is listed on the Microsoft Marketplace as a Power BI application, making it easy to find, trial and deploy within your existing Microsoft environment. As a Microsoft Solutions Partner specialising in Data and AI, Agile Insights builds and maintains the product in line with Microsoft's platform standards and release cycles.
Q: Can I see my Google Analytics data alongside my Dynamics 365 data in the same dashboard?
A: Yes — that is one of the core features of Agile Marketing Analytics. The Web Analytics section of the dashboard is powered by your Google Analytics 4 data and sits alongside your D365 Customer Insights — Journeys and D365 Sales data in a single unified Power BI application. You can track web traffic, session behaviour, location analysis and page performance in the same tool you use to measure campaign ROI, lead generation and revenue attribution.
Ready to see it on your data?
Book a 30-minute demo with your Success Manager. We'll show you the dashboard live on a Dynamics 365 environment and walk through what's possible for your marketing team.
